The North London - native Ama Lou is certainly on the mission to cement herself firmly in the music scene with her distinctive sounds and her unique style. The classically trained singer has certainly created a buzz! To date, she has received support from notable publications.
Press and music tastemakers have upheld her debut single 'TBC' with ID stating, "A beautifully shot short, the video and track both reference Eric Garner's horrific final words, 'I can't breathe', while alluding to, the Black Lives Matter movement and annihilation of Black and Brown America in the early 20th century."
Nylon also applauded Ama Lou "Whatever the future holds, we hope that more artists will present thought-provoking material like this."
Pigeons and Planes - "It's a huge debut for the 18-year-old. 'TBC' is the kind of song that reveals more layers the closer you listen"
With Ama Lou's impressive, expressive lyricism and her edgy aesthetic and creative genius when it comes to her music visuals. She has certainly bought her own stonework along, and is paving her own way to become one of the most inspirational and fundamental artists around.
Photo by Harrison Grazier
13 Nov, 2019
Ama Lou's new 5-track 'Ama Who?' EP, is featured exclusively in Billboard.
08 Nov, 2019
Ama Lou is the subject of a major interview in i-D magazine.
07 Oct, 2019
Ama Lou returns with 'Northside', her ode To Stoke Newington.
Featured in RWD and The Fader.
05 Oct, 2019
Ama Lou's new video for 'Northside' is featured in Vogue magazine & i-D.
27 Jun, 2019
Saturday's line up at Glastonbury Festival features a whole host of Primary Talent International artists.
11.30-12.15: Swimming Girls (John Peel Stage)
11.45-12.45: The Proclaimers (Pyramid Stage)
12.45-13.30: Ama Lou (The Park Stage)
13.00-13.40: Sports Team (William's Green)
15.15-16.00: Hamzaa (Pussy Parlure)
15.40-16.05: Self Esteem (BBC Music Introducing)
19.00-20.00: Neneh Cherry (West Holts)
19.00-20.00: Jamz Supernova (WOW)
21.00-21.45: Young T & Bugsey (WOW)
21.15-22.15: Kate Tempest (The Park Stage)
23.00-00.00: DJ Vadim (Samula)
00.30-02.00: Riz Ahmed (Gully Blues)
01.00-01.45: Fredo (WOW)
01.20-02.20: The High Contrast Band (Truth Stage)
05.00-06.00: The Prototypes (The Cave)
31 Jan, 2019
Ama Lou is amongst the artists featured in Red Bull's 'Fresh For 2019'.
16 Jan, 2019
The NOS Primavera Sound festival in Porto, Portugal in June, features a whole host of Primary Talent International artists:
Thursday 6th June
Friday 7th June
...Men I Trust
Saturday 8th June
02 Jan, 2019
Ama Lou is featured in The Guardian's 'One To Watch'.
06 Dec, 2018
The Primavera Sound festival in Barcelona from 30th May - 1st June 2019, has announced it's extensive line-up, which includes Primary Talent artists:
...Danny L Harle
29 Nov, 2018
Ama Lou will play the MELT Festival at Ferropolis, Germany on Friday 19th July 2019.